Why You Should Start Writing in the Dating Niche?

Posted by: Daniela Quitzon at 08/05/2021 4,766 views

The ongoing pandemic has altered the way we work and study, possibly for the long-term. No longer tied to commuting to offices or colleges, people have had to adapt, relying on home desktops or smart devices for keeping in touch with the outside world. More and more individuals are getting so used to this independence they’re looking into freelance opportunities. Anyone considering branching into writing from home for living needs while studying in the university to think about which niches are thriving, in which case an obvious choice would be dating: in the USA alone, a market projected to be worth almost $10 billion by 2026.

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Dating sites - a potent area for writing jobs

Any freelancer researching the niche with the optimum potential should be taking into account factors like how prosperous any market is, the extent to which it is growing, and whether there is an emphasis on Native English writing. Dating sites tick all those boxes. Some platforms are gaining new members at a tremendous rate, particularly in the traditional ‘tech-orientated’ markets of the USA, Canada, Western Europe, the UK, Australia, and New Zealand, but also in huge numbers in the emerging economies of Asia and Africa.

You should fond of what you write about

Writing about something you can demonstrate knowledge, expertise, and a unique perspective on are key attributes. But it is equally important that you have a fondness and enthusiasm for your subject. It is probably a reasonable assumption that dating is a topic capable of generating universal interest, regardless of your background or motivations. It is an activity that most of us will participate in at some point. It is not one subject at all, covering a whole dimension of human interaction, introducing practically limitless themes, with participants from every cultural background. If you can convey passions when you’re writing about passion, then you will likely produce captivating articles!

Check the dating market for the last years

In choosing a dating niche to write about, you will need to understand an entire lexicon of buzzwords, issues, and motivations. To have a handle on writing about your subject, a certain amount of your time should be dedicated to reading. Skim over articles analyzing trends. Check out the latest developments and browse through new sites. It might be worthwhile keeping a notebook handy where you can jot down anything you haven’t come across before, or news stories concerning the dating world that capture your imagination, which you can then pass on to your audience. Learn what the difference is between ghosting and scrooging, catfishing and kittenfishing. There are many more! The good news is that this task won’t be like studying for some academic exam – it can be a lot of fun delving deeper into aspects of what makes people tick. 

What’s trending now in relationships?

You can glean so much more information by referring to existing expertise. Keep your finger on the pulse by checking out sites focusing on exciting new trends. If the pandemic has given rise to opportunities to reset society, one word appearing regularly is inclusivity. People are being inspired to celebrate their individuality while coming together to unite with kindred spirits. The dating world has been responding to diverse communities for some time, so expect to further developments in trends such as LGBT dating, interracial dating, and websites dedicated to ‘big, beautiful women’ (BBW) dating. Taking the latter as a source of inspiration, bbw dating sites will help you decide who you can offer your writing skills in the dating niche. The dating market is never static – it is a dynamic source of interaction. After all, what is under discussion is the way humans communicate and form relationships. Because we are all individuals, with exclusive aspirations, the market is influenced by so many complicated factors. 

Are you going to make money from this job?

Because this marketplace is highly competitive, web administrators appreciate content should not only be unique, well-researched, and entertaining but also seeded with the keywords potential customers will be searching for. When starting your writing business, it would make a lot of sense to use free analytical tools that will list the most searched for topics, as being aware of the importance of search engine optimization is a crucial aspect of writing for the dating niche. Mid to large-scale companies will be particularly keen on paying competitive rates to writers focused on ensuring steady web traffic. Thus, once started out part-time work as a freelancer and taking online courses to improve your writing, you can turn your student hobby into a dream job.

Conclusion

To say that online dating is increasing in popularity all the time is something of an understatement. Around 2,500 dating websites are operating in the USA alone, with an estimated 8,000 worldwide. Each one will require engaging, well-written copy if they are to persuade customers to choose them over their competitors. That represents huge scope for any budding freelance writer.

 

Image source: Vintage photo created by jcomp - www.freepik.com

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